Volaris joins Cruz Roja Mexicana to improve blood donation logistics

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In a noteworthy step to boost public health in Mexico, Volaris has renewed its collaboration with Cruz Roja Mexicana to enable the air transport of donated blood and its components free of charge. This action aligns with the commemoration of World Blood Donor Day and seeks to expand the availability of this vital resource in different parts of the nation.

The demand for blood transfusions in Mexico is acute, with estimates suggesting that at least five million donations are required each year. However, in 2024, only 1.5 million donations were recorded, highlighting the critical need for initiatives like this. Through this collaboration, Volaris has become the first airline officially associated with Cruz Roja Mexicana to implement a formal protocol for airlifting donated blood, utilizing its fleet, routes, and trained personnel to address this urgent humanitarian need.

Blood contributions will be gathered at Cruz Roja’s Blood Banks, where they will be packaged following strict safety and cooling procedures. This blood will subsequently be moved to major cities like Guadalajara, Monterrey, Cancún, Mérida, and Mexico City, where it will be distributed to regions in the most urgent need. The aerial transport system is set up to greatly decrease wait times, guaranteeing that blood arrives at its destination within 45 minutes after the plane lands.

Enrique Beltranena, President and CEO of Volaris, emphasized that this partnership is a major step forward in raising awareness about blood donation. He stated, “Today, Volaris is flying higher than ever. This collaboration with Cruz Roja is a testament to what can be achieved when the private sector and humanitarian organizations unite to save lives.” This effort is not just about transporting blood; it also seeks to cultivate a culture of voluntary donation, moving away from reliance on replacement donations.

To encourage donations, Volaris has announced a program offering up to 250,000 complimentary one-way flights on domestic routes for individuals who make effective blood or platelet donations between June 11 and June 30, 2025. This initiative will take place at blood banks and mobile campaigns organized by Cruz Roja in Mexico City and the Bajío region.

The partnership between Volaris and Cruz Roja is not a new occurrence. For more than eight years, both entities have collaborated through the “Avión Ayuda Volaris” initiative, which has supported the transportation of volunteers, resources, and pharmaceuticals. In 2024 solely, over 500 units of blood were carried in the cabin, assisting more than 1,500 people. With the freshly formed protocol, the amount of blood transported is anticipated to grow considerably, allowing for a faster and more effective reaction to urgent situations.

José Miguel Ramos, General Director of the Blood Bank at Cruz Roja Mexicana, emphasized the significance of this collaboration, mentioning that “each drop is crucial.” He noted that one unit of blood has the potential to save as many as three lives, and this agreement represents a groundbreaking step forward in making certain that safe blood is delivered to those who require it, no matter the distance.

Training for more than 200 Volaris ambassadors has also been conducted by the National Training and Instruction Center of Cruz Roja, ensuring that personnel are well-prepared to handle emergencies and disaster response situations.

This joint effort aims to not only address an immediate need but also to foster a more compassionate and generous Mexico. Blood cannot be manufactured; it must be donated, and each donation has the potential to transform lives. Thanks to this partnership, many individuals’ chances of survival will be significantly improved, and the community will have access to a more robust system for meeting this critical need.

In conclusion, the partnership between Volaris and Cruz Roja Mexicana for the transport of blood donations symbolizes a crucial program in the continuous endeavor to preserve lives. This hopeful airbridge not only improves access to secure blood but also motivates more people and organizations to participate in this essential mission. The well-being and survival of many individuals rely on the commitment to donate, and with this effort, groundwork is being set for a healthier and more empathetic future in Mexico.

By Marcel Cespedes

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